LONDON

London is a modern, innovative, and iconic city, steeped in history. It’s famous for its historic palaces and magnificent landmarks, world class museums, iconic attractions and events, picturesque parks and gardens.

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Immersed in history, London’s rich seams of eye-opening antiquity are everywhere. The city’s buildings are striking milestones in a unique and beguiling biography, and a great many of them – the Tower of London, Westminster Abbey, Big Ben – are instantly recognisable landmarks. There’s more than enough innovation (the Shard, the Tate Modern extension, the Sky Garden) to put a crackle in the air, but it never drowns out London’s seasoned, centuries-old narrative. Architectural grandeur rises up all around you in the West End, ancient remains dot the city and charming pubs punctuate the historic quarters, leafy suburbs and riverbanks. Take your pick.

This city is deeply multicultural, with one in three Londoners foreign born, representing 270 nationalities and 300 tongues. The UK may have voted for Brexit (although the majority of Londoners didn’t), but for now London remains one of the world’s most cosmopolitan cities, and diversity infuses daily life, food, music and fashion. It even penetrates intrinsically British institutions; the British Museum and Victoria & Albert Museum have collections as varied as they are magnificent, while the flavours at centuries-old Borough Market
run the full global gourmet spectrum.