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BRAND MANAGER - PERFUMES&MORE (ROCS20577)

Basis: 

FULL TIME

Reference ID:

ROCS20577

Closing Date:

17/08/26

Section:

ROCS GROUP, RETAIL

Starting Date:

03/08/26

The Brand Manager shall be responsible for leading the strategic development, marketing, and commercial performance of the perfumes&more brand. The role is responsible for increasing brand awareness, driving retail and online sales, enhancing customer experience, and ensuring the brand maintains a strong market presence while delivering profitable growth.

You must also possess the following knowledge, skills and abilities:

    The Employee is expected to demonstrate the following qualities and competencies:

    • Strong commercial and brand management skills.
    • Good knowledge of the retail, beauty, fragrance, and luxury products industry.
    • Creative, innovative, and customer-focused mindset.
    • Strong leadership and project management abilities.
    • Excellent communication, presentation, and negotiation skills.
    • Strong analytical and strategic thinking skills.
    • Excellent organisational and time-management abilities.
    • Ability to manage multiple projects and deadlines effectively.
    • Professional, proactive, and results-oriented approach.
    • Commitment to delivering exceptional customer experiences and driving business growth.

The key responsibilities of this post include:

    Brand Strategy & Management
    • Develop and implement the annual brand strategy and marketing plan for Perfumes & More.
    • Strengthen the brand's market presence and ensure consistent brand positioning across all channels.
    • Identify new business opportunities, partnerships, and promotional initiatives to drive growth.
    • Monitor market trends, competitor activity, customer preferences, and industry developments.

    Retail & Commercial Performance
    • Work closely with Retail Management to drive sales, profitability, and customer engagement.
    • Ensure visual merchandising and product displays reflect the brand image and promotional campaigns.
    • Monitor staff product knowledge and ensure retail teams consistently deliver expert fragrance consultations.
    • Support stores in achieving sales targets through ongoing coaching, training, and performance improvement initiatives.

    Product & Supplier Management
    • Coordinate new product launches and promotional activities.
    • Liaise with suppliers and distributors regarding product availability, launches, and marketing support.
    • Monitor stock performance and collaborate with Stores and Procurement to maintain optimum inventory levels.
    • Analyse product performance and recommend improvements to the product portfolio.

    Budget & Performance Management
    • Manage the annual marketing budget and ensure cost-effective use of resources.
    • Monitor campaign expenditure and evaluate return on investment.
    • Prepare weekly, monthly, and quarterly management report

Employment conditions:

This is a full time role

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