LIVE FROM NEW YORK FASHION WEEK: INGLOT DEBUTS ETHEREAL BEAUTY LOOKS INSPIRED BY REAL WORLD WOMEN FOR MICHAEL COSTELLO SPRING/SUMMER ’18
September 8, 2017 – Michael Costello’s Spring/Summer ’18 collection was introduced last night with a truly captivating beauty look that celebrates women’s natural beauty, created using INGLOT products.
“We’re converting the idea that glamour is something reserved for the elite,” said Michela Polaco, lead makeup artist for INGLOT. “The inspiration comes from our desire to accentuate women’s natural features. We achieved this by creating very supple, fresh and radiant skin, an effortless, wearable yet sexy eye and a lip that looks stained from a glass of wine. The palette is ethereal yet evokes the thought, ‘I could pull that off.’”
• Skin: “To create a dreamy effect on the skin, I mixed INGLOT AMC Face & Body Illuminator with INGLOT HD Corrective Primer as a base, so the skin radiates through the makeup look and lasts throughout the night.”
• Cheek: “After the base was applied, on the apple of the cheek I applied INGLOT Sparking Dusts #02 & #03 (frosted loose powder in light nude and bronze) to give skin a shimmery look accentuating each woman’s glow.”
• Eyes: “I wanted to maintain the ethereal feel on the eyes, so I mixed INGLOT AMC Pure Pigment in #115, a holographic rose gold shade, with INGLOT Duraline – It’s a magic serum that turns powder products into cream or liquid. This created a long lasting, high-shine metallic element that mimics a glossy lid, without the mess.”
• Lips: “To finish the look, I applied INGLOT HoldOn Lip Primer, lined the lips with INGLOT Soft Precision Lipliner #56 and finished with INGLOT Sleeks Cream Lip Paint #91, a creamy, rosy long-wear paint with a glossy yet flat texture.”
The Michael Costello presentation kicked off with a live meet-and-greet with Michael in the INGLOT Times Square flagship store and was further promoted with teasers via the brand’s billboard in Times Square, adding unprecedented visibility to the fashion and beauty looks.